Thursday 24 January 2013

Ross Lovegrove New Design

Futuristic/primitivism/insticitve override

Bit of a mouthful to start with and doesn't it make you think what on earth is that?

well its definitely worth a look, I first saw this in the Frame Magazine Issue Jan/Feb 13 and then looked it up online and found this video showing how the light works.

This concept is a new futuristic vehicle designed to trigger an instinctive response to its organic form instead of science.
Futuristic Primitivism/Instinctive Override by Ross LovegroveFuturistic Primitivism/Instinctive Override by Ross LovegroveFuturistic Primitivism/Instinctive Override by Ross LovegroveFuturistic Primitivism/Instinctive Override by Ross Lovegrove

He showed off his design at the Interieur Design bienalle in Belgium with video projections.
he worked with Italian engineers to create the streamlined form. the images that projected onto the blobs surface reflected the technology that went into the transport design.

http://www.dezeen.com/2012/11/01/future-primitives-concept-carinstallation-by-ross-lovegrove/ follow this link for more information and quotes from Mr Lovegrove himself

I think this is such a fantastic design which will certainly get Design geeks attentions. I think the colour against the black ground makes a certain impact on its own even before you know what it is. who knows maybe this is the future of our transport.

1 comment:

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